Kepler College is investigating creating a series of workshops for professional development for astrologers. We would like to know which topics are most interesting and useful to you. Please take a moment to fill out our survey.
As a thank you and an introduction to our professional development offerings, please CLICK HERE to enjoy Donna Woodwell's marketing workshop on how astrologers can use the internet to attract clients and promote products.
As you build an astrology business (or an astrology group), there comes a point where just using Facebook or other social media isn't enough and neither is your personal email. Newsletters can help keep your clients informed and provide a way of reaching others. But before you follow down that path, you want to find a solution that is easy to use, provides good entry level options and offers a way to grow as you need it. Donna Woodwell gives a good argument for MailChimp.
I admit it, I was doing a little ego surfing a few weeks ago to see how my own internet marketing efforts were paying off. A few pages into my search I started finding errors associated with me (Apparently I’m a geneticist – I never knew I served on the National Council for Genome Research!)
Curious, I did some checking and discovered that there’s a business search engine called Zoominfo. Zoominfo’s automated searchbots scour the internet for every scrap of information on professionals and professional organizations then centralize the information into a searchable, publicly accessible online database.